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It all began in a paint store in Turin in 1870. Cesare Ferrino had the revolutionary idea of making fabrics waterproof. It was an immediate success, all over Italy.
From the fabric to the first tents supplied to explorers and climbers; but among the customers there was also the newborn Fiat. Since then, technology and research have made Ferrino a fundamental brand in the world of mountaineering and the outdoors.