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![OBEY22MC000931VIOLET Men's Visual Desingn Studios T-shirt Digital Violet - Fabbrica Ski Sises Biella OBEY22MC000931VIOLET Men's Visual Desingn Studios T-shirt Digital Violet - Fabbrica Ski Sises Biella](https://d2mn3puas3vzda.cloudfront.net/img/p/8/5/8/4/5/85845-large_default.jpg)
Shepard Fairey, a young art student, came up with the idea for Obey in 1989 after seeing a graphic of wrestler Andre the Giant. He had no specific objectives in mind other than to experiment and share his ideas, but the sticker quickly became a remarkable media phenomenon, eventually inspiring the establishment of Obey Giant in 2001, a line of skate products run by enthusiastic and enterprising young men.